Mobile App Development

Developing a mobile app from the ground up allows you to create a solution ideally suited to your business's unique needs. With a custom mobile app, you have the flexibility to determine its features, compatibility, and design, ensuring a perfect fit for your target audience.

Here are the key benefits:
Enhanced Customer Engagement: A mobile app offers a direct channel to interact with your customers, providing personalized experiences and fostering loyalty.

Increased Accessibility: Mobile apps make it easy for customers to access your services anytime, anywhere, increasing convenience and satisfaction.

Brand Recognition: A well-designed mobile app reinforces your brand presence, making it more recognizable and memorable to users.

Data-Driven Insights: Gain valuable insights into user behavior and preferences through app analytics, helping you make informed business decisions.

Improved Efficiency: Streamline operations and automate processes with a custom mobile app, boosting productivity and reducing operational costs.

Competitive Advantage: Stand out in a crowded market with a unique app tailored to your business, giving you an edge over competitors.

At Scrums.com, our mobile app development process is meticulously designed to ensure your app meets all your business requirements and exceeds your expectations. Here’s our six-step process:
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Discovery and Planning:‍
Goal Setting: Understand your business goals and objectives.
Research: Conduct market research and competitor analysis.
Requirements Gathering: Define the app’s features, functionality, and specifications.

Design:
Wireframing: Create wireframes to outline the app’s structure and flow.
Prototyping: Develop interactive prototypes to visualize the app’s user experience.
UI/UX Design: Design the user interface and experience, focusing on usability and aesthetics.

Development:
Technical Architecture: Establish the app’s technical architecture.
Frontend Development: Develop the client-side of the app.
Backend Development: Set up the server, database, and APIs.

Testing:
Quality Assurance: Conduct thorough testing to identify and fix bugs.
Performance Testing: Ensure the app performs well under various conditions.
User Testing: Gather feedback from real users to refine the app.

Deployment:
App Store Submission: Submit the app to the App Store and Google Play.
Launch Plan: Execute the launch plan to ensure a smooth release.
Monitoring: Monitor the app’s performance and user feedback post-launch.

Maintenance and Support:
Regular Updates: Provide ongoing updates to improve the app’s functionality.
Bug Fixes: Address any issues that arise promptly.
Feature Enhancements: Continuously enhance the app with new features based on user feedback and market trends.

To ensure the success of your mobile app, adhering to best practices throughout the development process is crucial. Here are some key practices to consider:
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Focus on User Experience (UX): Design your app with the user in mind. Prioritize intuitive navigation, fast loading times, and engaging interfaces to create a seamless experience.
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Implement Agile Methodology: Use agile development practices to facilitate iterative progress, allowing for continuous improvement and adaptation based on user feedback.
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Prioritize Security: Ensure that your app follows the best security practices to protect user data. Implement encryption, secure APIs, and regular security audits.
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Optimize for Performance: Ensure your app performs efficiently across all devices and platforms. Optimize code, reduce load times, and test extensively under various conditions.
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Leverage Analytics: Integrate analytics tools to monitor user behavior and app performance. Use this data to make informed decisions and continuous improvements.
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Plan for Scalability: Design your app to handle growth. Ensure that your infrastructure can scale to meet increasing demand without compromising performance.

Choosing the right framework is critical to building mobile apps that are fast, scalable, and future-proof. At Scrums.com, we work with the industry’s leading frameworks to ensure your app performs at the highest level across platforms.

Here’s a quick look at some of the top frameworks we specialize in:

iOS App Development
Reach high-value customers on Apple's iOS platform with custom-built apps that prioritize performance, security, and a seamless user experience — perfect for scaling your business in premium markets.

Android App Development
Expand your reach to the world’s largest mobile user base with powerful Android apps. Our Android developers build scalable solutions optimized for Google Play and a range of Android devices.

Cross-Platform App Development
Looking to launch faster across both iOS and Android? Cross-platform frameworks like Flutter and React Native let you build high-performance apps with a single codebase — reducing development time and costs without sacrificing quality.

Custom mobile app development is crucial for a wide range of industries and types of companies.
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Here’s a look at who can benefit the most and why:
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Retail and E-commerce Companies
Why: Retail and e-commerce businesses can greatly benefit from custom mobile apps by providing a seamless shopping experience, personalized recommendations, and easy payment options. Advanced features like AI-driven product suggestions, integrated payment gateways, and real-time inventory management can drive sales and customer loyalty.
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Healthcare Providers
Why: Mobile apps in healthcare can offer appointment scheduling, telemedicine services, patient records management, and health tracking. Custom mobile app development can enhance patient engagement, improve care coordination, and streamline administrative tasks through secure, HIPAA-compliant solutions and interoperability with existing healthcare systems.
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Financial Services
Why: Banks and financial institutions need secure and reliable apps for transactions, account management, and customer support. Custom mobile apps can offer personalized financial advice, budgeting tools, and fraud detection, utilizing technologies such as blockchain for security and AI for customer insights.
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Education and E-learning Platforms
Why: Educational institutions and e-learning platforms can use mobile apps to deliver interactive content, track student progress, and facilitate communication between educators and students. Features like adaptive learning algorithms, gamification, and integration with LMS (Learning Management Systems) make learning accessible and engaging anytime, anywhere.
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Travel and Hospitality
Why: Travel agencies, hotels, and tourism companies can enhance their customer service with mobile apps that offer booking services, virtual tours, and travel guides. Custom mobile app development can integrate geolocation services, AR (Augmented Reality) for virtual tours, and dynamic pricing algorithms to improve user experience and streamline operations.
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Real Estate
Why: Real estate businesses can use mobile apps to list properties, schedule viewings, and provide virtual tours. Custom apps can offer potential buyers and renters a convenient way to explore options, utilizing VR (virtual reality) for immersive tours and AI to match properties with user preferences, leading to quicker transactions and higher satisfaction.
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Logistics and Transportation
Why: Companies in this sector can optimize route planning, track shipments, and manage fleets through custom mobile apps. Leveraging IoT (Internet of Things) devices for real-time tracking and data analytics for route optimization increases operational efficiency, reduces costs, and improves customer service by providing real-time updates.
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Media and Entertainment
Why: Streaming services, news outlets, and content creators can use mobile apps to distribute their content directly to users. Custom app development allows for personalized content delivery, user interaction, and monetization through subscriptions and ads, supported by robust backend infrastructure and CDN (Content Delivery Network) integration.
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Fitness and Wellness
Why: Gyms, fitness trainers, and wellness coaches can engage clients with workout plans, progress tracking, and virtual coaching. Custom mobile apps can enhance user motivation and loyalty by offering tailored fitness solutions, incorporating wearables integration, real-time analytics, and personalized health insights.
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Startups and SMEs
Why: Startups and small-to-medium enterprises (SMEs) can leverage custom mobile apps to establish a strong market presence, reach a wider audience, and compete with larger companies. Custom app development offers scalability and adaptability to changing business needs, with cloud-based infrastructure and agile development methodologies ensuring rapid deployment and iterative improvements.
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Why Custom Mobile App Development is Essential:
Custom mobile app development allows businesses in these industries to tailor their applications to specific needs, ensuring a unique and optimized user experience. By partnering with a custom mobile app development company like Scrums.com, businesses can utilize the latest tools and technologies, including AI, AR/VR, blockchain, and IoT, to create reliable and effective mobile solutions that drive growth and success.

Development timelines vary based on app complexity, features, and platform. On average, a high-quality custom mobile app takes 3 to 6 months from design to deployment. We work with you to set realistic timelines and deliver at pace.

Costs depend on the app’s features, complexity, platform choice, and level of customization. After a discovery session, we provide transparent, tailored pricing to match your business goals and budget.

Yes. We handle the entire deployment process, ensuring your app meets all App Store and Google Play requirements. Our team manages approvals, compliance, and publishing to get your app live without hassle.

We offer ongoing maintenance and support services to keep your app updated, secure, and performing at its best. Whether it’s feature enhancements, bug fixes, or platform updates, we’re your long-term partner.

Every app goes through rigorous testing and QA phases, including unit testing, UI testing, and real-device testing. Our Champion teams focus on performance, security, and usability from start to finish.

Absolutely. We offer mobile app modernization and redesign services to improve performance, update UI/UX, or migrate your app to a newer framework for better scalability and future-proofing.

Yes. We can integrate your mobile app with CRMs, ERPs, payment gateways, cloud platforms, and other systems to streamline workflows and enhance functionality.

You do. Once the project is complete and all dues are cleared, you have full ownership of the codebase, IP, and deployed applications.

We sign Non-Disclosure Agreements (NDAs) before starting any project. Your idea, data, and business information remain fully protected throughout our engagement.

Trusted by 400+ companies, Scrums.com helps businesses scale with our cloud-based engineering subscription platform, offering consistent, cost-effective custom software development, expert teams, and reliable developer analytics.

With 13 years of trailblazing delivery and an 8,000-strong talent pool, Scrums.com is the top English-speaking partner for growth-focused companies, agencies, and enterprises. Proudly born out of Africa, Scrums.com is now shaping the future of global AI-powered software development.

Scrums.com focuses on selecting top-tier quality talent in Africa. The 8500+ talents have been vetted, tested, interviewed, and screened to ensure we adhere to our promise of cost-effective, quality talent.