Mobile Push Notification Upgrade. @push-notification-upgrade

Push is the most powerful channel a mobile product has, and the easiest to burn: unreliable delivery, irrelevant blasts, and notifications that dump users on the home screen teach people to disable it — and there is rarely a second chance. The Mobile Push Notification Upgrade builds push as infrastructure: reliable delivery, user-controlled preferences, and messages triggered by events users actually care about.

The finish state is a working notification system in your existing app: delivery you can measure, deep links that land users on the right screen, preferences that keep opt-out rates low, and event triggers wired to your backend.

Delivery Infrastructure

APNs and FCM integration done properly — token lifecycle, delivery tracking, retries, and quiet failure detection — so sent means received.

Preference Center

Per-category opt-in and opt-out, quiet hours, and channel choices surfaced in the app — because users who can tune notifications do not disable them.

Deep Links

Every notification lands the user on the relevant screen with state intact — including cold-start, logged-out, and content-deleted paths that usually break.

Event Triggers

Notifications wired to backend and behavioural events — the order shipped, the document approved, the reply arrived — with batching and rate limits that prevent spam.

1. Scope — Fix the notification categories, trigger events, deep-link targets, and the delivery metrics that define success.
2. Build — Land the delivery infrastructure, then preferences, deep links, and triggers, tested across platform and app states.
3. Handover — Release, delivery and opt-out dashboards, and handover of the trigger configuration to your team.

The Mobile Push Notification Upgrade is a menu item on the Scrums.com delivery catalog, available at every plan tier. Add it to your plan backlog and your delivery team schedules it like any other item — scoped, tracked, and reported through the SEOP. See Delivery Plan Tiers.

Does this work with our existing mobile app?

Yes — it is an upgrade to an app you already ship, native or cross-platform. The scoping audit checks your current notification code and backend events, and states what gets replaced versus extended.

Do we need a marketing messaging platform too?

Different job. This sprint builds the product-notification infrastructure — transactional and behavioural. If you use a campaign tool, it can send through the same pipeline rather than a parallel one.

How do you measure whether it worked?

Delivery rate, open rate, and opt-out rate per category, on a dashboard your team keeps. The handover includes the baseline so the effect of the upgrade is visible, not asserted.