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How much does it cost to build an app?

Canva

Canva is a graphic design platform based in Australia that allows users to create social media graphics, presentations, posters, documents, and other visual content. Users can use the templates provided in the app.

Melanie Perkins, Cliff Obrecht, and Cameron Adams started Canva on January 1, 2013 in Perth, Australia. Canva has over 750,000 users in its first year. Guy Kawasaki, a social media and technology guru, joined the firm as chief evangelist in April 2014. (brand promoter).

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App development

Develop Credibility and Trust

World-class app development that allows you to start, run and grow your business.

Building a custom app can boost your brand's trust and credibility, ultimately benefiting your business in the long run. We will discuss the following topics:

1. Reputation Management
2. Customer Support and Engagement
3. Data-Driven Decision Making
4. Demonstrating Social Responsibility

A well-made custom app can dramatically improve your brand's marketability and reputation. A trustworthy app will show that you are dedicated to providing top-notch goods and services. As a result of knowing they can rely on you, your clients and business partners will have more faith in you.

A custom app also strengthens your brand identification by demonstrating your professionalism and attention to detail.

Customer Support and Engagement
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A custom app enables you to offer personalized customer support and engagement, helping you address the unique needs and pain points of your African target market. 

By incorporating in-app support features, such as chatbots, help centres, or direct communication channels, you can provide timely assistance to your users, leading to increased satisfaction and loyalty. 

This level of support also encourages users to share their positive experiences with others, further boosting your brand's credibility.

Data-Driven Decision Making
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You may get useful user data through custom app creation, giving you insights into user behavior and preferences. You may improve your app and broader business strategy by studying this data and making wise decisions.

Delivering a more individualized experience for your users is made possible by a data-driven strategy. This helps to increase their faith in your brand and ultimately ensures that they will stay visiting.

Demonstrating Social Responsibility
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Putting money into a customized app that caters to your target market's needs demonstrates your commitment to social responsibility.

You can showcase your brand's dedication to having a beneficial influence by developing an app that takes into account regional difficulties, environmental issues, or social issues that are pertinent to your audience.

This thoughtful approach to app creation not only strengthens the integrity of your brand, but it also appeals to customers who value companies with a clear sense of mission.

Custom App development

Benefits of Custom App Development

World-class app development that allows you to start, run and grow your business.

Imagine custom app development as an expert chef crafting a personalised menu for their restaurant. Just as a meticulously planned and executed meal can leave diners with a memorable culinary experience, a custom app is specifically designed to cater to your business's distinct needs and objectives, leaving a lasting impression on your users. 

Investing in custom app development offers several advantages, including:

  1. Improved user experience
  2. Increased efficiency
  3. Competitive advantage
  4. Higher profitability
  5. Seamless Integration with Existing Systems
  6. Enhanced Flexibility and Adaptability
Improved user experience
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A custom app allows you to create an interface that is tailored to your target audience, ensuring a seamless and enjoyable experience. By focusing on the preferences and expectations of your users, you can craft an app that not only meets their needs but also delights them with personalized features and intuitive navigation.The best part? If you develop an app that your users love, you ensure that they keep coming back for more and turn them into lifelong customers.

Custom apps can be designed to streamline business processes and boost productivity. By automating repetitive tasks, integrating with existing systems, and providing real-time data access, custom apps empower your team to work more efficiently and make informed decisions quickly, just like a well-tailored suit that enables effortless movement and comfort.

A unique app helps you stand out from the competition and attract more customers. In a world where off-the-shelf solutions are abundant, a custom mobile app acts as a distinctive and exclusive suit that sets you apart in the crowd, showcasing your brand's personality and commitment to providing a superior experience.

A well-designed app can generate increased revenue and improve customer retention. By offering a memorable and engaging user experience, your custom app encourages users to continue using your services and make purchases. It's akin to wearing a sharp, tailored suit that not only grabs attention but also instils trust and confidence in your brand, ultimately resulting in increased profitability.

Custom app development enables seamless integration with your existing systems and third-party applications. This ensures a smooth flow of data between various platforms, enhancing communication and collaboration within your organization. The ability to integrate effortlessly is like having a versatile tool that easily connects and works in harmony with other components in your business ecosystem.

As your business evolves, a custom app can be easily modified or expanded to accommodate changing requirements and market trends. This adaptability is like having a dynamic strategy that can be adjusted and fine-tuned to suit your business's changing needs, ensuring continued relevance and success in an ever-changing environment.The benefits don’t just stop there though. If you want to build trust and credibility with your customers, a custom app is a great way to do so.

App development

Pivoting and Iterating

Investing in custom app development can be expensive, but being open to pivoting and iterating based on market feedback is crucial to ensure long-term success. By adapting your app to the ever-changing needs and preferences of your target market, you can stay ahead of the competition, increase user satisfaction, and maximize your return on investment.

Encourage users to provide feedback and reviews, which will help you identify pain points and areas for improvement. By addressing these concerns, you demonstrate your commitment to serving the unique needs of your users, enhancing your app's credibility and increasing user satisfaction. Tools like in-app surveys, app store reviews, or social media can be used to gather feedback and gauge user sentiment.

Iterate Based on User Data
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Analyze user behaviour and engagement data to understand how your app is being used and identify potential bottlenecks or areas of friction. By making data-driven decisions, you can prioritize improvements and new features that will resonate with your audience, maximizing the impact of your development budget and efforts.

As you adapt your app based on market feedback, be prepared to allocate resources for ongoing updates and improvements. While this may increase your app's overall cost, the benefits include increased user satisfaction, reduced churn, and ultimately, higher long-term profitability. Regular updates also demonstrate your commitment to delivering a high-quality app experience tailored to your users' needs.

Adopt a flexible, agile development methodology that enables prompt iteration and change in response to market feedback.

Your app will stay relevant and helpful to your target market if you are receptive to user needs and can swiftly pivot and make adjustments.

By prioritizing products and enhancements that have the greatest impact, an agile methodology can also assist you in managing development expenses more successfully.

While it's essential to iterate and adapt your app based on user feedback, it's also crucial to balance this with innovation and forward-thinking. Continuously explore new technologies, trends, and market opportunities to ensure your app stays ahead of the curve and caters to the evolving needs of your user base. By striking the right balance between adaptation and innovation, you can maintain a competitive edge and secure long-term success for your app.

App development

The Importance of UX and UI

Creating an outstanding user experience and design is crucial for a successful app. A well-designed app should be visually appealing, intuitive, and user-friendly.

  1. Consistency: Consistent design elements throughout the app, such as typography, colours, and button styles, create a unified look and feel. This consistency reduces the cognitive load on users, helping them navigate your app with ease and understand its functionality more quickly.
  2. Simplicity: A simple and uncluttered interface reduces distractions and makes it easier for users to focus on the tasks at hand. Strive for a minimalistic design by eliminating unnecessary elements, using whitespace effectively, and prioritizing essential features.
  3. Feedback: Providing feedback, such as visual cues and confirmation messages, helps users understand the results of their actions. This can include animations for button clicks, success messages for completed tasks, or error messages when something goes wrong. Clear feedback enhances user satisfaction and encourages continued use of your app.
  1. Understand your target audience: Research your users' demographics, needs, preferences, and behaviours to tailor your app to their expectations. Conduct surveys, interviews, and usability testing to gather insights that help shape your app's features and design.
  2. Use clear navigation: Intuitive navigation is essential for a positive user experience. Implement well-organized menus, easily accessible search functions, and recognizable icons to help users find their way around your app effortlessly.
  3. Optimize for performance: Fast loading times and smooth performance are critical for user engagement. Optimize your app's code, reduce file sizes, and use efficient algorithms to ensure your app runs quickly and seamlessly on various devices.
The Impact of Good Design on App Adoption and Retention
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Higher app adoption rates and greater client retention result from spending money on excellent design and user experience. A well-designed app has a higher likelihood of being passed along by users and being used again, which leads to better ratings, word-of-mouth advertising, and long-term success.

App development

Security Considerations for App Development

In today's interconnected digital world, app security is paramount. We take a look at some vital security considerations.

The Privacy Act of 1974 is the primary privacy regulation in America that regulates the sharing of data. The Privacy Act governs how federal agencies may gather, utilize, and disclose personal information. Individuals are given specific rights under it, including the ability to access and update their personal information, and federal agencies are required to protect such data from illegal disclosure.

The Health Insurance Portability and Accountability Act (HIPAA) for health information, the Gramm-Leach-Bliley Act (GLBA) for financial information, and the Children's Online Privacy Protection Act (COPPA) for children's online data are just a few federal laws that deal with privacy and data sharing in addition to the Privacy Act. Additionally, each state has its own privacy laws that could offer additional protections.

Keep up with the latest security threats and best practices, such as incorporating multi-factor authentication, securing APIs, and using secure coding practices. Regular security audits and vulnerability assessments can help identify potential weaknesses and protect your app from emerging threats.

Working with Trusted Vendors
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Select a reputable development partner with a proven track record in security best practices, like Scrums. A reliable vendor will prioritize security throughout the development process and help you build a secure app that meets industry standards and best practices.

Scrums.com provides high quality engineering teams to scaling enterprises at lower costs. Scrums.com designs, builds, deploys and maintains custom software that gives scale-ups the opportunity to grow world-class businesses.

Scrums.com provides high quality engineering teams to scaling enterprises at lower costs. Scrums.com designs, builds, deploys and maintains custom software that gives scale-ups the opportunity to grow world-class businesses.

How much does it cost to build an app?
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"I have found the teams to be extremely obliging when taking on projects. Would highly recommend."
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"My experience with Scrums.com has been a delight. I look forward to the many more projects together."
MACS Software
“The engineering team I worked with was extremely experienced. They knew exactly how to solve my problems, and did so effortlessly.”
Officebox
"Scrums.com is the best solution for any business who does not have the capacity to scale engineering internally."
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FinCheck
"I have found the teams to be extremely obliging when taking on projects. Would highly recommend."
Repobot
"My experience with Scrums.com has been a delight. I look forward to the many more projects together."
MACS Software
“The engineering team I worked with was extremely experienced. They knew exactly how to solve my problems, and did so effortlessly.”

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