Join Scrums.com, a software engineering orchestration platform combining AI, vetted engineering talent, and delivery, as it rebuilds its marketing function into an AI-first growth engine. Work directly alongside senior tech, digital, and AI leaders, with structured mentorship, real reviews, and access to their playbooks, exposure rarely available this early in a marketing career. Own a full channel end to end (paid ads, SEO/AEO, or email) with real budget, real experiments, and AI tooling from month one. Help build the company's authority in both traditional search and AI-generated answers, working at the frontier of Answer Engine Optimisation (AEO) rather than reading about it after the fact. A clearly defined path toward Growth Specialist or Growth Lead exists, with advancement criteria set out in advance, on a fast-moving hybrid Johannesburg team measured on outcomes.

Responsibilities

Own campaign execution end to end within a specialist channel: build it, ship it, measure it, improve it.
Grow the company's online authority through content, search visibility, backlinks, citations, and presence in AI-generated answers.
Run experiments in a structured way: small tests, fast reads, quick kills, and hard scaling on winners.
Coordinate the marketing calendar and delivery, including briefs, assets, approvals, deadlines, and handoffs with designers, writers, and freelancers.
Report on performance in clear numbers: traffic, rankings, cost per lead, open and click rates, and pipeline contribution.
Support demand generation and sales by keeping campaign data clean in HubSpot and ensuring leads reach sales with context attached.
Use AI tools as standard practice for research, drafting, analysis, and automation.

Experience and education

Around 3+ years of hands-on marketing experience
Deep, hands-on skill in one of the following (not all three required): paid ads (Google Ads, Meta, or LinkedIn, with live budget experience), SEO/AEO (on-page, technical basics, content strategy, keyword and entity research), or email marketing (lifecycle and nurture campaigns, segmentation, deliverability, A/B testing).
Based in Johannesburg and able to work a hybrid pattern from the office.
Comfortable reading a dashboard and explaining what it means.
Strong written English with sharp attention to detail.
Self-directed, with a habit of chasing the answer before asking for it.
Nice to have: B2B, SaaS, tech, or professional services marketing background; experience with HubSpot, GA4, Semrush, or Ahrefs; hands-on use of AI tools in a marketing workflow; basic HTML or CMS/landing page skills; a self-driven side project, blog, newsletter, or channel.
No marketing degree required, shipped work and results matter more than formal qualifications.